On The Rise Spotlight: Bringing Structure and Strategy to Wipotec

Conor Driscoll has combined consultative selling, operational discipline, and customer-focused leadership to help drive record-setting growth for Wipotec’s healthcare business.

After graduating from college, Conor Driscoll’s passion for U.S. manufacturing led him to an opportunity to help build an inside sales department from the ground up—an experience that he says sparked his long-term commitment to the packaging sector.

“That decision opened the door to a career in packaging that’s been both challenging and rewarding ever since,” Driscoll says.

Oem 1025 F1 On The Rise Conor DriscollHis entrepreneurial foundation still guides Driscoll's approach today in his role as Northeast Regional Sales Manager for Healthcare at Wipotec. Having personally mastered the Sandler Sales framework, he helped embed it across the organization, creating a standardized approach to structured selling that improved collaboration and closed-loop communication.

“Don’t be afraid to lean in and share your ideas. The biggest impact often starts with speaking up,” he says. “Your perspective might be exactly what’s needed to spark a new idea or move a project forward.”

Driscoll helped redefine how the company approaches trade show strategy, playing a key role in developing a comprehensive sales playbook for PACK EXPO International 2024. Designed to unify cross-functional efforts and improve trade show performance, the resource incorporated Sandler Sales techniques, such as up-front contracts, KARE (Key Account Relationship Evaluation), and structured qualifying questions. The playbook also introduced a lead rating system to prioritize follow-ups, set KPIs, and align teams around measurable results—ultimately generating record-breaking leads and millions in new pipeline opportunities across both the pharmaceutical and CPG markets.

Driscoll’s leadership extends far beyond his own territory. As a mentor to Regional and Inside Sales Managers across verticals, he has guided colleagues through complex RFQs, technical sales calls, and high-stakes negotiations. His temporary role as Interim Midwest Regional Sales Manager showcased his adaptability and commitment to organizational continuity—ensuring both revenue generation and team cohesion during a transitional phase.

His results speak for themselves. In 2024, Driscoll increased his territory’s order entry by 207%, and by mid-2025, he was on track for an additional 113% growth, setting a record for his region. These achievements reflect his balance of technical understanding and consultative selling—focusing not just on transactions but on long-term customer success.

The people Driscoll works with further fuel his enthusiasm for the industry. “Every day brings new challenges and opportunities to collaborate with some of the most talented, driven professionals in the industry,” he says.

When asked about his proudest professional moment, Conor recalls a time when a customer’s production qualification was delayed by a technical issue. “I went on site and resolved the problem within half a day,” he says. “They were able to complete their qualification the next morning. Seeing the immediate impact of that kind of teamwork was incredibly rewarding.”

For Driscoll, the path forward is clear: continue to lead by example, foster collaboration, and shape a smarter, more connected future for packaging.

I’m focused on continuing to bring new ideas forward, learn from those around me, and contribute in ways that drive innovation and growth—both for our customers and for the organization.”

Fresh from the show floor: pharma packaging innovations for 2026
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Fresh from the show floor: pharma packaging innovations for 2026