Smart Packaging Trends: Digital Passports and Digital Watermarks

Starts:
October 15th 2024, 12:00 pm CDT
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Under the TIA/MWF petition, a single QR code could stand in for the printed compliance leaflets that ship with smartphones today, linking to a regulatory page manufacturers could update after products reach store shelves. For phones, the device itself provides an offline backup. OTC and pharma brands considering the same swap for package inserts have no such fallback.
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