Hey, good afternoon. My name is Craig Lombardi. I'm the Vice President of Business Development with RRD. One of the value propositions we're bringing to you today is our VersaPack FastTrack Paper Mailer.
At RR Donnelley, we're always striving for new innovations for our clients for speed of packout, but also green initiatives for environmental purposes. The value proposition of our VersaPack Paper Mailer is right here. Standard paper mailers, or mailers in general, either are bubble or a padded filler or have paper, but they have a poly pull strip. What RR Donnelley has developed is a paper pull strip that is fully curbside recyclable.
We've all received in the mail from our e-commerce partners or our, or where we order product, and they take this as a poly pull strip, and they stick it inside the bag, and you receive that, which contaminates the environmental stream and does not make it fully curbside recyclable.
So with the new EPR laws, the extended producer response laws, this is a huge benefit for our clients and for the environment, and we're really excited about introducing this to our clients and to the market as a whole. The other benefit with our VersaPack Paper Mailer is that we're able to pack inline printed collateral material.
So sell sheets, postcard, thank you letters, return envelopes, anything you might think of from a print collateral material, we can insert inline as we go ahead and create the paper mailer. So our clients then get a fully packed out paper mailer, so when it goes into their lines, either the auto-fill lines or the hand packout lines, they don't have to extend their lines for packout or add additional labor for packout because all that printed collateral material is already inside that mailer. So the speed to market, the speed to packout is a huge benefit for us.
Additionally, as we look at the environmental practices of the mailer itself, we can also pass that on to the printed collateral material. So no longer are you going to a litany of different suppliers for your printed collateral material, your paper mailer. We can do it all, and we can look at the environmental content of the product that goes inside the mailer, as well as obviously the mailer itself. It's fully customizable on the print, but again, the huge benefit for us today is the paper mailer as it pertains to the pull strip on the backside of it.
So we're very excited about this. We're gonna be seeing a lot more of this in the marketplace. Our e-commerce partners are very excited about this. If you'd like to learn more, please go on rrd.com, and thank you for your time today.
