ABB appoints Joe Campbell to head its Robot Products Group in North America

Longtime robotic industry veteran promoted from VP - sales & marketing; will oversee sales, market development, production and technical support.

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Hp 19493 Joe Campbell Abb Robotics
ABB announced the appointment of Joe Campbell as vice president of its US Robot Products Group, according to Michael Mahfet, vice president and general manager of ABB's overall North American robotics business. Campbell, who joined ABB Robotics in September of 2008 as the vice president of sales & marketing, will lead the sales, market development, technical support and production delivery of ABB robots in the US. The overall ABB robotics operation in North America consists of the Robot Products, Robot Systems and Customer Service groups. Campbell will report directly to Mahfet.

Campbell is a 28 year veteran of the robotics industry having held prominent positions with key robot manufacturers and system integrators, as well as with robotics related consulting organizations in the engineering, strategic development and marketing areas. In his new role Campbell will continue to develop existing and emerging markets for ABB robots, while also working to efficiently and profitably deliver production and technical support to systems integrators and end users alike.

“I am excited to take on this expanded role with ABB Robotics and I truly believe that we are entering an extended period that will be very strong for our business,” said Campbell. “We have a great foundation in both Automotive and General Industry markets, and the latest investments in new products and applications will bring real value to our manufacturing customers.”

Mahfet commented, “Joe's experience in all aspects of the robot industry translates into deep domain expertise that will be critical as we continue to expand our business. Joe is an excellent fit for this demanding leadership role, and a strong part of our executive team.”

The rebound in the industrial robotic business in North American is accelerating, as new orders jumped 40% in unit volume and 48% in dollar sales in the first half of 2010 compared to the first half of 2009, according to the Robotic Industries Association (RIA), the industry's trade group. In the first quarter of 2010 new orders jumped 16% in unit volume and 30% in dollar sales in the compared to the same quarter in 2009.
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