Kraft Heinz brand Just Crack an Egg has come up with a unique way for consumers to have the chance to find lower-priced eggs. It’s entered into a partnership with FarmersOnly.com, a dating website with over 1.5 million single farmers, to give consumers the chance to meet a farmer and get fresh and affordable eggs.
“Finding affordable eggs has become a pain point for many Americans, and since consumers need to crack a fresh egg to create their own delicious Just Crack an Egg scramble, we wanted to help egg lovers find an unconventional solution while providing a little humor along the way,” says Kelsey Rice, senior brand manager, Just Crack an Egg. “As the first refrigerated breakfast scramble, Just Crack an Egg has a history of cracking conventional thinking. We know there are farmers out there with a plethora of eggs, so by partnering with FarmersOnly.com, we are making it easy to connect those searching for eggs—how they get the eggs is up to them.”
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“At Farmers Only, we’re all about creating a solution for people trying to find their perfect match and, now, for finding eggs,” says Michael Gober of Farmers Only. “We’re excited to partner with Just Crack an Egg for a fun solution to getting eggs, and potentially a date with a farmer.”
Customers who purchase Just Crack an Egg just have to upload their receipt to www.justdateafarmer.com to receive a unique code for a free, premium year subscription to FarmersOnly.com. The offer is only available while supplies last.
