Spell-binding design

The packaging combines two circular shapes plus a delicate pastel shade of the perfume itself to achieve an individual, young, feminine, and modern product personality. The body of the glass package is shaped like a lens with a crescent-shaped shoulder piece made of clear Plexiglas. The glass is tailored to create a “dance of attractive light reflections” in which the package materials interact. The subtle pink tones of the perfume are reinforced in the metallically gleaming atomizer encapsulated by a clear Plexiglas ring, working simultaneously as the package closure. Centered below this on the smooth glass body of the bottle is the name Lily Sweet in finely printed silver font.