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Serialization: An Expert’s Lessons Learned and Current Trends

Serialization brings many challenges. Considerations, like ensuring labels are readable throughout the supply chain and compartmentalizing line solutions, can be key to success.

Serialization timing around the world. Image courtesy of Pharma Logic Solutions, LLC
Serialization timing around the world. Image courtesy of Pharma Logic Solutions, LLC

Even with serialization deadlines approaching, many manufacturers are still confused about the regulatory requirements of the Drug Supply Chain Security Act (DSCSA) and supporting technologies. Among packagers that do understand the idea and motives behind the law, practical experience is lacking.

As managing partner at Pharma Logic Solutions, LLC, William Fletcher is helping to shed light on serialization trends and approaches. He’s aided numerous life science and biologics companies on their road to serialization by developing their strategies, requirements and vendor selection projects.

Planning issues

It’s no secret that investing time in the planning stages will make for a smoother implementation process; a clear strategy, roadmap or charter is one of the keys to success. Ultimately, the project should be run internally, and not by a solution provider.

“One piece of advice I give is to engage all areas, from IT and packaging down to distribution in the process early,” Fletcher says. By working out your designs and process stages in advance of implementation, you can get through some of the challenges. He explains, “You don’t want to go through the expense of implementing and putting symbols on the product, only to find out that you have some issues when you get down to your shipping area.”

Often overlooked, plan for validation from the start. Fletcher advises that companies make sure requirements are measurable, “and that the requirements can transcend down to functional specifications.” Then ensure that the requirements in functional specs can be translated all the way down to be validated against.

Among the lessons learned, he cites that packaging changes are not considered soon enough. Understand that there will be label and artwork changes along the way to incorporate artwork while making room for the datamatrix code (For more on labeling, see Encoding and Labeling Issues, below).

Vendor selection

Define your requirements independent of commercial systems, and consider compartmentalizing solutions—the all-encompassing control option isn’t necessarily the best for you. Fletcher says, “Some projects I see are too focused on a particular solution. They find out as they move forward that other solutions are actually better suited for their business.” Additionally, ensure that you are defining governance over service providers. “Rather than having them tell you, you tell them what your requirements are,” he says, and make sure they can provide what you need, particularly in terms of exchanging information about allocated serial numbers and receiving back the serialized hierarchy.

Take time to evaluate suppliers early on, particularly for enterprise serial number management systems. Fletcher has seen companies have knee-jerk decisions and select systems without going through the user requirement process. “Now they’re trying to validate a system—they have no user requirements, nothing to validate against,” he laments. In some cases, they engage Fletcher to develop materials after the fact that they should have had ahead of time. If the solution is provided in a hosted environment, there are additional validation complications: another party performs the installation and operational qualifications, without the regulatory group vetting those processes, and they may have to go through the performance qualification without any training materials.

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INTRODUCING! The Latest Trends for Life Sciences at PACK EXPO Southeast
The exciting new PACK EXPO Southeast 2025 unites all vertical markets in one dynamic hub, generating more innovative answers to packaging challenges for life sciences products. Don’t miss this extraordinary opportunity for your business!
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INTRODUCING! The Latest Trends for Life Sciences at PACK EXPO Southeast