Packaging "ripens" to show medication expiration status

The concept was part of a recent design contest that focused on solving packaging issues.

Packaging was the recent subject of a design firm's forward-thinking internal project that picks a subject area, sets parameters and lets designers loose to create concepts on that particular subject.

Of the 18 designs that made it onto Designs On's website, the one that stood out the most, Designs On Director Blaise Bertrand told Fast Company, was the medication bottle.

Titled, "Expired," the idea is that medication bottles would "ripen" with brown spots, similar to a banana, to indicate when the whether or not the medication inside is safe to consume.

Click here to see a photo of the package.