Asked & Answered: Explore Digital Watermarks: Advancing Pharma’s Fight Against Fake Drugs

Learn how a covert digital technology helps protect brands and consumers from the dangers of counterfeit pharmaceuticals.

 Counterfeit pharmaceuticals are a major problem, but technologies like digital watermarks are fighting back. In this Asked & Answered, Healthcare Packaging Magazine Editor Keren Sookne talks to Ken Sickles, Chief Product Officer at Digimarc, about the importance of using multiple layers of security on pharmaceutical packaging to combat counterfeiting, which helps protect patients from fake drugs and safeguards the reputations of pharmaceutical companies.

Medical Device Innovations Report
Cutting-edge packaging technologies are transforming the medical device sector in PMMI’s “Innovation in Medical Device” report, featuring advanced materials, smart solutions, and evolving regulations. Editors share insights from nearly 300 PACK EXPO booth visits—each product deemed new and truly innovative—alongside video demonstrations of the equipment and materials on display.
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Medical Device Innovations Report
List: Digitalization Companies From PACK EXPO
Looking for CPG-focused digital transformation solutions? Download our editor-curated list from PACK EXPO featuring top companies offering warehouse management, ERP, digital twin, and MES software with supply chain visibility and analytics capabilities—all tailored specifically for CPG operations.
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List: Digitalization Companies From PACK EXPO