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Modest Demand Predicted for U.S. Corrugated, Fiberboard

E-commerce and retail-ready applications will drive growth for corrugated boxes while folding carton demand will be sustained by the foodservice, carryout and pharmaceutical markets.

The Freedonia Group’s new study, “Corrugated & Paperboard Boxes,” predicts demand for corrugated and paperboard boxes in the U.S. will increase 2.6% per year to $41.2 billion in 2020, as both nondurable goods manufacturing and retail sales post healthy gains.

The report says, “Value gains for corrugated and paperboard boxes will be stimulated by the increased adoption of value-added features such as high-quality printing, easy-open tear strips, and special coatings. Volume growth, however, will be held back by lightweighting trends and market maturity.”

Corrugated and solid fiber boxes will continue to hold the largest share of demand, says Freedonia, comprising 74% of the total in 2020 and reaching $30.5 billion on annual growth of 3%.

Corrugated boxes provide cost and strength benefits. The Cleveland-based industry market research firm says corrugated boxes “will remain the default shipping container throughout the foreseeable future, despite some competition from reusable containers, flexible packaging, and film covers.”

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