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Tive Acquires UK-based MyTrackingDevices

UK supply chain visibility provider joins Tive to deliver enhanced in-transit support for cross-border shipping woes.


Tive, a global provider of in-transit supply chain visibility, announced it acquired MyTrackingDevices, a shipment and asset tracking company in London, UK. Following record growth in 2020 and a successful $12 million Series A funding round, Tive underscores its commitment to bring 100% visibility to shippers, brokers, and logistics service providers globally with the addition of the successful UK-based shipment and asset tracking company.

"Customers have looked to us for innovative trackers that fit hundreds of shipment tracking requirements," said Matthew Holland, CEO, MyTrackingDevices. "This acquisition is an opportunity to offer Tive's in-transit visibility solutions to an even broader base of customers, and I couldn’t be more excited to join an amazing team that is 100% focused on their customers."

Headquartered in London and founded in 2012, MyTrackingDevices customers include Lindt, Siemens Healthineers, Rao’s Homemade, and other leading enterprises in vaccine distribution, electronics, healthcare, election ballots, and food & beverage. Providing custom tracking and monitoring services for shipments and assets across multiple industries, MyTrackingDevices is a recognized leader with extensive market experience.

Tive has continued to grow its global footprint and operations to service the shipping and logistics industry. In 2020, Tive launched the world’s first non-Lithium 5G tracker. In 2021, Tive introduced the Open Visibility Network (OVN) - a growing data sharing network that delivers expanded shipment insight data for shared customers of Tive and leading visibility companies like project44 and FourKites, elevating global shipment visibility to new heights.

"Tive is excited to leverage the brand and expertise of the MyTrackingDevices team to expand our footprint in Northwestern Europe," said Krenar Komoni, Founder and CEO, Tive. "Matt and his team add a new level of sales, business development, and customer service to our existing offices in Central and Eastern Europe."

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