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The Moment Is Now for Women in Packaging

There is a real opportunity for women to lead the way as the packaging industry grows. But for the industry to reach its full potential, companies will have to address the obstacles women face.

Dawn Hudson, former president and CEO of Pepsi Cola North America, tells a packed house at the Packaging & Processing Women’s Leadership Network breakfast just how important it is to dismantle gender bias in the workplace.
Dawn Hudson, former president and CEO of Pepsi Cola North America, tells a packed house at the Packaging & Processing Women’s Leadership Network breakfast just how important it is to dismantle gender bias in the workplace.

It was a big moment for the packaging industry.

A record-breaking crowd, the vast majority of them women, came together for the Packaging & Processing Women’s Leadership Network breakfast at PACK EXPO International in Chicago last October.

The nearly 1,000 people in attendance heard Dawn Hudson, former president and CEO of Pepsi Cola North America and former chief marketing officer of the National Football League, deliver a keynote address about just how important it is to dismantle gender bias in the workplace and have women at the forefront of business.

It was an energizing and inspiring talk. While the attendees didn’t walk away having solved the challenges that women face in the traditionally male-dominated world of packaging and processing, they certainly demonstrated there is strength in numbers when it comes to tackling the obstacles ahead.

The reality is that women play an essential and growing role in just how successful companies will be. Their time, talents, insights and efforts are critical to achieving the results that companies are seeking.

Yet, despite making up a significant portion of the workforce, women continue to face historical challenges and discrimination that limit their opportunities for advancement, hinder their ability to succeed and discount the potential contributions they can bring to companies. That breakfast in Chicago, with its overflow capacity and lively conversations, could mark a turning point.

Closing the Gender Gap at Work

Despite years of progress, there’s still a significant gender gap in the packaging industry. Women make up nearly half (47%) of workers in all industries, according to the U.S. Bureau of Labor Statistics, but in packaging and processing, the number is closer to 35%.

Closing that gap is more than simply the right thing for companies to do. It’s imperative to their success. According to a study by consulting firm Deloitte and the Manufacturing Institute, manufacturers will need to hire 4 million workers by 2030 to avoid critical skill and workforce shortages. It’s not just a future need. According to one estimate from the National Association of Manufacturers, there was an average of 860,600 job openings per month in 2022.

Simply increasing the number of women in the manufacturing sector by a few percentage points would help fill almost every open job. But doing that will require addressing longstanding workforce inequalities. To start, there’s the gender pay gap.

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