Explore PACK EXPO insights here
Discover a taste of the PACK EXPO highlights, live from the show floor!

Placebos Work, Even When Taken Knowingly

New study shows patients experience less pain when knowingly taking placebos with their normal treatment.

Placebo Effect
Placebo Effect

A November 4th HospiMedica article added a strange twist to the placebo effect: it doesn’t have to be a secret to work. Researchers at Boston’s Beth Israel Deaconess Medical Center found that patients who knowingly took a placebo in addition to standard treatment experienced less pain than patients who received the treatment alone.

Prior to the study, patients with persistent low back pain were given a 15-minute explanation of the placebo effect. Half of the patients were then given treatment as usual (TAU), while the other half received an open-label placebo (OLP) clearly marked “placebo pills” in addition to their normal treatment. Patients were then asked to assess their pain based on a three-tier scale: minimum pain, maximum pain, or usual pain.

The TAU group reported a 9% reduction in usual pain and 16% reduction in maximum pain, while the OLP group experienced a 30% reduction in both, and a 29% decline in pain-related disability. The data suggest the patients don’t need to believe they’re taking an active medication in order to experience the placebo effect.

Researched List: Blister Machines for Life Sciences
Need a blister machine for life sciences packaging? Our curated list features companies serving pharmaceutical, medical device, nutraceutical, and cosmetic industries. Download to access company names, locations, machine specifications, descriptions, and more.
Download Now
Researched List: Blister Machines for Life Sciences
List: Digitalization Companies From PACK EXPO
Looking for CPG-focused digital transformation solutions? Download our editor-curated list from PACK EXPO featuring top companies offering warehouse management, ERP, digital twin, and MES software with supply chain visibility and analytics capabilities—all tailored specifically for CPG operations.
Download Now
List: Digitalization Companies From PACK EXPO