Global Packaging Alliance® Holds Annual Meeting in Brazil

International partners discuss trends, technologies, and innovative solutions to evolving packaging requirements.

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Emerging packaging trends are impacting brands, retailers, and consumers in new ways, and creating opportunities for packaging converters at the same time. Members of the Global Packaging Alliance® (GPA) discussed this and other issues during their annual meeting held in São Paolo, Brazil last month. Representatives from the global consortium of independent, medium-sized packaging manufacturers convened from all over the world to explore solutions to evolving packaging requirements.

Gonçalves, a leading supplier of cosmetic and health care folding cartons in Latin America, hosted the meeting at their newly-built, state-of-the-art Cajamar headquarters, located in the metropolitan region of São Paulo. The building’s design ingenuity has transformed the space into a world-class reference for functionality, aesthetics, and sustainability. The 54,000 m2 industrial plant supports 20+ production lines, with an arrangement of machines that contributes to a natural workflow. Technical and architectural solutions (e.g., reflective windows, thermo acoustic roof tiles, LED lighting) all improve the plant’s energy efficiency, which supports the ongoing commitment to sustainability shared by all GPA members.

“As a resource alliance, the GPA is the ideal platform to exchange state-of-the-art procedures and answers to today’s challenges such as sustainability goals, time-to-market reduction, or Industry 4.0 initiatives,” said Hans-Christian Bestehorn, GPA spokesman and CEO of the rlc | packaging group, a GPA charter member.

The annual meeting also provided an ideal forum for members to discuss packaging trends in their respective markets and share the latest developments in their operations, including equipment investments, technical advancements, process improvements, new materials, and operating data for benchmarking. In line with the motto “Think Global – Act Local”, the GPA’s goal is to serve a global customer base with responsive, high quality, localized streamlined service.

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