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Top five forces shaping life sciences in the future--#3 Personalized Care: A Shift in Production Focus

New white paper from PMMI Business Intelligence outlines the top five forces shaping the pharmaceutical and medical device markets. Personalized medicine demands a batch of one.

As global demand continues to rise for pharmaceuticals and medical devices, the markets that both industries operate in have shifted, presenting new challenges to manufacturers. The decline of blockbuster drugs, the explosion of biologics, and the growing use of generics have all transformed the pharmaceutical industry by placing a new emphasis on personalized care and forcing manufacturers to reevaluate their production locations to be in closer proximity to the consumer.

Some pharmaceutical manufacturers are also altering the fundamental processes behind production, as advances in physical and data automation have facilitated the switch from batch-based processing to continuous processing.

On the other hand, the medical device industry has been revolutionized by a redoubled commitment to research and development, as well as a focus on value-based healthcare, which has changed the equation on where and how devices are manufactured.

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