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Paperboard box gives headache relief

When Bristol-Myers Squibb was ready to introduce a “melt-in-your-mouth” formulation of its popular Excedrin headache medication, it sought a cure for the common marketing dilemma of standing out at retail.

Pw 14263 News Excedrin

Targeting Wal-Mart, New York-based BMS wanted to create a unique promotional kit to introduce the new product to 5길 pharmacy and health-and-beauty-aids managers across the country. In the end, the company turned to New Creature, a point-of-purchase marketing company that specializes in displays and packaging for Wal-Mart’s suppliers. New Creature turned to converter Panel Prints, which suggested Forte®, a solid fiber board from MeadWestvaco Packaging Resources Group.

Researched List: Blister Machines for Life Sciences
Need a blister machine for life sciences packaging? Our curated list features companies serving pharmaceutical, medical device, nutraceutical, and cosmetic industries. Download to access company names, locations, machine specifications, descriptions, and more.
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Researched List: Blister Machines for Life Sciences
FDA warning letters surge - is your team prepared?
New guide reveals expert strategies to prevent regulatory issues and respond effectively to FDA enforcement actions in pharmaceutical and medical device manufacturing.
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FDA warning letters surge - is your team prepared?