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In Memoriam: Jim Butschli, ‘A Mainstay, a Rock, a Friend’

We are greatly saddened by the May 21, 2019 passing of Jim Butschli, Editor of Healthcare Packaging and Technical Editor of Packaging World.

Jim Butschli, Editor of Healthcare Packaging and Packaging World.
Jim Butschli, Editor of Healthcare Packaging and Packaging World.

Jim Butschli began with PMMI Media Group (then Summit Publishing) in 1994, having already established himself as an editorial powerhouse. Joe Angel, who hired Jim, recounted that his joining the team brought even more editorial credibility, noting that “several advertisers who had been holding out came with us in ’95 after seeing ‘we were for real.’… Not only was Jim a professional, he was a gentleman and a friend. He will be missed sorely by all of us and the packaging community.”

Over the next 25 years, Jim was a key member of the publications, as thoughtful and sweet as he was diligent at work. He was always concerned about people’s well-being. His calls and emails weren’t “all business.” He’d see how someone was doing, ask about their life and try to make them laugh.

Even after obtaining his cancer diagnosis, he wasted no opportunities to infuse his humor. He once had to go in for a battery of health tests and he let me know the next day that he definitely wasn’t pregnant. He loved cracking jokes, everything from self-deprecation to serialization. In Jim’s own words, “Cheesy is always good in California and Wisconsin.”

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