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Skin Care Products Led Personal Care Market in 2017 With More Than $16 Billion in Sales

Total personal care market was $92 billion US Dollars in 2017, according to a new white paper from PMMI.

Skin Care Products Led Personal Care Market in 2017 With More Than $16 Billion in Sales
Skin Care Products Led Personal Care Market in 2017 With More Than $16 Billion in Sales

The personal care market is led by skin care, due to an increase in demand for anti-acne products, body moisturizers & lotions, and anti-aging products.

Hair care and color cosmetics are the next biggest market segments. Cosmetics in the US is mainly dominated by mascara, nail polish, lipstick, and lip gloss.

The men’s grooming segment offers untapped potential, with greater awareness of grooming products available for men and an increasing interest among men in grooming, especially in professional spaces. There is also a wider range of options for hygiene in men. Men’s bath & shower products, deodorants, and skin and hair care are key growth areas.

INTRODUCING! The Latest Trends for Life Sciences at PACK EXPO Southeast
The exciting new PACK EXPO Southeast 2025 unites all vertical markets in one dynamic hub, generating more innovative answers to packaging challenges for life sciences products. Don’t miss this extraordinary opportunity for your business!
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INTRODUCING! The Latest Trends for Life Sciences at PACK EXPO Southeast