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Personal Care Market: Packaging Design, Material and Machinery Changes Chase Consumers Seeking Convenience

A new white paper from PMMI Business Intelligence: Personal Care Industry Trends, covers market break out, materials, package design, regulatory compliance, safety, track and trace and machinery needs.

Personal Care Market Segments
Personal Care Market Segments

The personal care packaging market in North America was estimated to be 22.05 billion units in 2017. Apart from product formulations, consumers are very particular about how the product is packaged and the material used. Areosol cans are a notable exception, however.

Consumer trends call for wide-ranging sizes, ease of application, sustainability, and e-commerce. These trends are changing the market landscape and impacting packaging machinery selection.

The US was the leading contributor to the North American market with 70% of sales, followed by Mexico and Canada with 23% and 7%, respectively. Rigid packaging such as HDPE and PET bottles are the most common package types and will to continue commanding the market in the near future.

For premium products, even though glass is the most preferred choice in selective segments like perfumes and cosmetics, overall growth as a packaging material is expected to be slow.

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