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French laboratory relaunches probiotic product

Aragan switches from a common blister/carton to a patented slider pack that offers multiple benefits.

Burgopak Sinuflash
Burgopak Sinuflash

In October 2012, Aragan, a French laboratory specializing in the development of health products based on natural ingredients, relaunched its probiotic drug, Restaure, in a patented slider pack from Burgopak Healthcare & Technology. The drug is a combination of two probiotic strains that help maintain or regain balance of intestinal microflora.

Previously marketed in a blister and carton package, Restaure is available in pharmacies throughout France. To open the new pack and access the product, the consumer pulls on a highlighted tab. The pack slides open to reveal the blistered product on one side with the consumer information on the other. To close the pack, the consumer simply pushes the tab back to its original position.

Nicolas Brodetsky, managing director at Aragan, says: “Initially, I was looking for a standard packaging system. In the OTC and food supplement markets, it is necessary to offer the patient/consumer a real benefit to attract their attention. Burgopak provided the answer to this.”

The pack measures 66x102x11 mm (2 19/32 in. x 4 1/64 in. x 7/16 in.) and includes four separate components: outer carton, band material, blister, and pull tab. The paperboard carton thickness is 378 microns (1/64 in.)/250 grams/sq m, and is printed via offset lithography in CMYK colors.

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