In the past, four Alldays cartons were packed into a printed corrugated box, designed with a bottom-edge perforation that allowed store employees to tear off the top and retain the bottom tray for handling and in-store display. The new pack is shown in the accompanying photo.
The new design includes an upgraded corrugated tray and a more streamlined detached corrugated “hood” that protects the product, can be removed quickly, and is unprinted.
P&G reports that the new design saves 1,500 lb of paper, 375 truck trips, and $1.8 million annually. Ink usage is down 80%, the time for customers to restock is shaved 50%, and production line speed is up 33% through the elimination of waste in equipment changeover time.
