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Coca-Cola Pilots Kraft Paper Delivery Solution, Absolut Trials Paper-based Bottle and Cap, and McDonald's Taiwan Swaps Plastic for Paper Wraps

See a few examples of paper-based packaging from Coca-Cola, Absolut, and McDonald's Taiwan from ThePackHub’s Innovation Zone.

The bag is engineered to resist tearing from moisture and to reduce heat exchange, making it suitable for transporting both hot meals and cold drinks.
The bag is engineered to resist tearing from moisture and to reduce heat exchange, making it suitable for transporting both hot meals and cold drinks.
ThePackHub

These innovations highlight the significant progress being made in adopting paper-based solutions, driven by both functionality and sustainability. 

Learn more about ThePackHub's Innovation Zone here. 

Coca-Cola's paper delivery bag tested for combined transport of food and drinks 

Coca-Cola is piloting a kraft paper delivery packaging solution in São Paulo, developed in collaboration with Brazilian sustainable packaging company SacoEcoMulti. The packaging, named Coke-bag Delivery, is designed to carry snacks and beverages within a single unit, using internal compartments to separate hot and cold items. Made from recycled paper and treated with a waterproofing agent, the bag is engineered to resist tearing from moisture and to reduce heat exchange, making it suitable for transporting both hot meals and cold drinks. The structure is composed of two layers of paper that aim to offer enhanced physical and thermal durability. The initiative is currently being trialled with partner fast-food outlets, including Daniel’s Burger SP, Maick Burger and Sampa Burger. The objective is to assess consumer acceptance, packaging durability in real-world logistics, and its impact on sales of meal-and-beverage combinations. The bag has already been patented in 55 countries, reflecting the brand’s intent to establish it as a standard in takeaway packaging. The Coke-bag Delivery format positions itself as a sustainable alternative to traditional plastic-based delivery packaging, in alignment with ongoing environmental targets within the foodservice and beverage sectors. 

The cap comprises more than 95% Forest Stewardship Council (FSC)-certified fibres and includes a thin plastic top-seal barrier.The cap comprises more than 95% Forest Stewardship Council (FSC)-certified fibres and includes a thin plastic top-seal barrier.ThePackHub

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Break out of the ordinary: see what’s new in life sciences packaging
Pharmaceutical Innovations Report
Discover the latest breakthrough packaging technologies shaping the pharmaceutical sector. This report dives into cutting-edge innovations, from smart containers that enhance patient safety to eco-friendly materials poised to transform the industry’s sustainability practices. All from PACK EXPO. Learn how forward-thinking strategies are driving efficiency and redefining what’s possible in pharma packaging.
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Pharmaceutical Innovations Report