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Guthy-Renker selects airless system for skin crème

Direct sales company uses 15- and 30-mL pumps for new Meaningful Beauty Cindy Crawford Anti-Aging Crème Serum.

Guthy Renker
Guthy Renker

Guthy-Renker, a direct sales company, with distribution in 61 countries, discovers and develops consumer products in the beauty, skincare, entertainment, and wellness categories. Recently, the Santa Monica, CA-based firm selected a Mega Airless neutral and airless dispensing solution, this time for its Meaningful Beauty Cindy Crawford Crème Serum.

This latest assignment, which uses 15-mL and 30-mL Mega Airless Micro pumps, builds upon the Mega--Guthy-Renker relationship and underscores industry-wide acceleration in usage of “premium-style” true airless packaging in the mass, masstige, and prestige categories.

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Break out of the ordinary: see what’s new in life sciences packaging
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Break out of the ordinary: see what’s new in life sciences packaging