New packaging solutions for life sciences, all at PACK EXPO in Chicago
Discover new packaging solutions from hundreds of suppliers specializing in life sciences, all under one roof at PACK EXPO International in Chicago.

Seniors Need Packaging and Labeling Redesigns

A new study by PMMI Business intelligence says design changes targeted at seniors would improve every user experience, leading to a ”universal” design.

Seniors Need Packaging and Labeling Redesigns
Seniors Need Packaging and Labeling Redesigns

With the growing size and spending power of the senior population around the globe, healthcare packagers have an opportunity to attract the loyalty of the aging demographic by making packaging changes that cater to seniors and appeal to all patients.

Senior-friendly Healthcare Packaging: A Value Proposition for Universal Packaging,” covers a variety of reasons that producing easier-to-open packaging, and easier-to-read dosing instructions, would benefit seniors as well as all other patients. Any improvements to the package that could boost compliance would rescue lost profits. The study says non-adherence is an expensive issue for the global healthcare industry, resulting in $250 billion in lost sales annually.

The senior population is exploding. This trend is predicted to continue, with the population of individuals over the age of 65 expected to more than double by 2060, from 46 million to 98 million. As a percentage of the total population, seniors will make up 24% of the entire U.S. by 2060, compared to just 15% today. Most of this expansion in the senior cohort in the near future will be driven by the U.S. Baby Boomer generation, all of whom will be over the age of 65 by the year 2030.

Explore new technology from hundreds of life sciences suppliers.
At PACK EXPO International, you’ll find innovations from hundreds of exhibitors that specialize in pharmaceuticals, biologics, nutraceuticals, medical devices and more. No other show delivers as many solutions to keep your products safe and effective.
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Explore new technology from hundreds of life sciences suppliers.
New food packaging & processing solutions, all at PACK EXPO in Chicago
Experience the cutting edge of food packaging and processing innovation at PACK EXPO International this November. See machinery and equipment in action, discover new technologies, and learn sustainable solutions from experts, all in one place.
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New food packaging & processing solutions, all at PACK EXPO in Chicago