Quad

https://www.quad.com
From Quad
Through the Line: Packaging and Processing
Through the Line Podcast: Package Design Plants a Flag for Non-Alcoholic Craft Beer
Through the Line: Packaging and Processing
Through the Line Podcast: Pet Food Packaging
The ‘Polka King of the Midwest’ from 903 Brewers took top honors in Quad’s eye-tracking study, thanks to its bold illustrated face and playful packaging—proving that character-driven visuals can stop shoppers in their tracks and boost shelf appeal.
Beer Label Lessons: A Masterclass in Visual Engagement
Each can of Nialis non-alcoholic beer depicts silhouetted hikers or explorers bearing flags—a symbolic nod to Summit’s entry into the NA segment.
Package Design Plants a Flag for Non-Alcoholic Craft Beer
When it came to the design of the packaging, Favorite Child knew it needed to create graphics that worked in both warehouse-style retail and online marketplaces. Image courtesy of Favorite Child.
‘Playfully Premium’ Pet Food Bag Grabs Dogs’ Attention
Eye-tracking technology provides insight into consumer trends with specialty coatings for multivitamins.
Consumer Perspective on Package Design Explained Through Eye-tracking Technology
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