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Inks ensure HPP properly applied

CTI has developed color-changing inks that darken to different shades to indicate whether sufficient pressure was applied during the HPP process.

Color-changing labels using CTI’s BlindSpotz HPP Verification Technology offer CPGs a way to ensure quality control of HPP technology.
Color-changing labels using CTI’s BlindSpotz HPP Verification Technology offer CPGs a way to ensure quality control of HPP technology.

Despite over 25 years producing color changing inks and labels for a literal who’s who of brands like Frito Lay, Coke, and Heineken, Chromatic Technologies Inc. (CTI) is probably most known for helping purchasers of Coors Light know that their beer was cold. While the marketing push from what is now Molson Coors opened many doors for CTI, its technologies ensuring food safety in the supply chain brought Chief Marketing and Strategy Officer Patrick Edson to speak at the Cold Pressure Council’s (CPC) Annual Conference, held concurrently with ProFood Tech in March.

Edson took attendees through CTI’s journey from first hearing about high pressure processing (HPP) — his admitted only frame of reference for psi was car tires and basketballs — through understanding the industry’s difficulty in ensuring the receipt of adequately processed products.

“Our customer said, ‘Right now, I have no idea whether I’m inspecting my cola or I’m inspecting my entire operation’s system,'” Edson explained. “'If I look at a package, I have no idea if it bypassed the system, if it was successfully completed through the HPP system, or somewhere in between.’”

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