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Supplier News November 28, 2012

TEKLYNX becomes first barcode label design company to adopt subscription licensing option

Update increases financial, application flexibility for users, resellers alike

MILWAUKEE – On Oct. 9, TEKLYNX International, a world leader in barcode software and labeling software development, began offering end users and resellers a subscription licensing option for all label design programs. With this announcement, TEKLYNX becomes the only barcode label design company to provide this option, aimed at making its products more accessible and affordable to end users and open the door for more sales opportunities with affiliate partners.

End users, whose label design requirements range from complex to stand-alone applications, now have access to an alternative with lower upfront cost, while benefiting from included maintenance and optional upgrades. Users no longer have to purchase a separate Software Maintenance Agreement (SMA) and resellers no longer have to manage potentially complex SMA renewals. Subscription licensing helps resellers build a long-term relationship with their clients and ensures that customers have the best possible experience.

The subscription licensing option also includes guaranteed technical support and the option to use the most up-to-date technology for TEKLYNX label design products, and offers flexibility that goes beyond a traditional software license. A subscription license allows companies with short-term projects or temporary locations to purchase a one-year license with full functionality at a lower cost, while downtime is eliminated for regular users through a simple renewal process. Subscription licensing is now available for CODESOFT and LABELVIEW, and will be available for LABEL MATRIX with the version 2012 release later this fall.

"TEKLYNX provides the best label design software in the industry and now we’re the only provider to offer this cost-effective and convenient option," said Laura Henderson, TEKLYNX Managing Director. "Subscription licensing offers our customers a choice, so that every business can select the option that’s right for them. It is truly a competitive differentiator and will help us and our value-added resellers build long-term relationships with our end users."

At the core of TEKLYNX is the desire to go beyond basic software development to create solutions designed to help businesses increase efficiency and streamline operations. Their commitment to building partnerships and cultivating relationships makes TEKLYNX not just a software vendor, but a partner invested in solving business challenges.

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