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Personal care

Mederma
April 19, 2013 | Package Case Study

Redesigned skin care package overcomes daunting hurdles

By working with its branding partner, Merz Pharmaceuticals now enjoys considerable shelf appeal, despite several retail challenges.
AG Label
April 11, 2013 | Feature Article

New sun-care bottle label offers 'Curve Appeal'

New enhanced label designed to fit the curved edges of Australian Gold’s Moisture Max 30 sun-care product package leads to a 5% increase in product sales.
Tom's Wicked Cool
March 5, 2013 | Package Case Study

Wicked Cool! tube graphics market Tom's of Maine toothpaste

New Wicked Cool! natural toothpaste for kids 8+ extends Tom's of Maine oral care line.
Oystar FP 10
February 25, 2013 | Machine Product Brief

Tube filling platform

Machine fills metal, plastic, and laminate tubes with wide ranges of sizes and volumes.
Ansell Reverse
January 14, 2013 | Package Case Study

Total makeover for Ansell’s personal lubricants

Structural and graphics packaging improvements earn awards.
Nourish line
December 12, 2012 | Package Case Study

Nourish organic skincare line rooted in earth-friendly benefits

While product uses 100% organic ingredients, packaging contains a minimum of 25% recycled content and is recyclable.
December 4, 2012 | News

Reckitt Benckiser appoints regulatory affairs director

LoGalbo joins RB from Pfizer Consumer Health; RB also announces merger agreement with Schiff Nutrition Intl.
October 26, 2012 | Package Case Study

Boots No7 celebrates 77th anniversary with skincare relaunch

Color-coded packaging helps the pharmacy-led health and beauty group’s redesign of anti-aging products and introduction of new products in the U.S.
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